It's All About Communication
Marketing is all about communication. It's about communicating your products and services to those prospects that are looking for you. When you know exactly what it is you are offering and exactly who it is that needs your offering, the rest is easy. From message that are clear and consise, to exploring the different available mediums both traditional and online, we can help your organization communicate in the right way to those who are looking for you.
The workshops and courses below are interactive and intimate, good for small groups or one-on-one consultation. Special programs can be put together for larger groups.
| Workshop | description |
|---|---|
NEW! Marketing Cents Inexpensive and Overlooked Opportunities to Market Your Business
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Marketing doesn’t need to be expensive to be effective. In fact, just like the best things in life, the best marketing techniques are free. You get the most result from marketing when you are clear of your exact offering, and you know exactly who is looking for your offering. In this workshop, you’ll learn how to define your offering, how to find the people who are looking for you and how to open your mind to new ideas that don’t break the bank. |
NEW! Building Prospects and Customers Online Marketing Techniques |
In this fickle online world, how do you know which web marketing technique will work for you? Are you using the freshest networking site or are you using old techniques that are so 2001? In this workshop you’ll learn about various social and business networks and discover which online marketing techniques best suit your business. We’ll discuss Google adwords, online networking, blogs, email and more. Get your online profile up-to-date so you can attract prospects and keep your web-savvy clients. |
NEW! Email Marketing that Works Spam-free Techniques to Turn Prospects into Clients |
Do you ever wonder if there’s such a thing as too much email? When does email cease to become effective and start becoming spam? Learn how to use email to inexpensively build relationships with existing customers and introduce your business to new customers. You will learn the different tools for sending bulk email and how to write clear copy that engages your customer. Get out of the frying pan and start to use email effectively to build your business. |
NEW! Communicating at Broadband Speed Writing for the Web and Email |
With less than two seconds to capture your audience’s attention, is your web and email copy getting read or is it going straight to the delete folder? The skills you learned on how to write a good report are not the same skills you need to write for the online medium. You will learn how to write web and email copy that is succinct, easily scan-able, and formatted in a way that your users get the information they are looking for quickly. From catchy subject lines and headers to quick lists, you’ll be developing copy that anticipates and answer’s your customer’s questions in a flash. |
NEW! Worldwide Power Improving and Optimizing Your Website |
A website can be an effective part of your marketing collateral. A website has the potential to turn a small company into the latest sensation. But if your site is not up to par amongst your competitors, your website can make you look unprofessional no matter how good your offering. Learn the tricks to use and the mistakes to avoid in making your website a powerful tool in your marketing collateral. You’ll also learn techniques on how promote your website and how to get people to keep visiting. Optimize your business success with a powerful website. |